What is a Likes Spread?

Likes Spread shows the difference in the number of likes between posts.

Low levels of Likes Spread might mean that an influencer may artificially boost the number of likes per post: for instance, purchasing a certain amount of likes for his/her last photos.

On average, followers like some posts more than others, as one piece of content is more interesting than another. That's why it's suspicious if all posts have the same amount of likes.